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Stop duct-taping 6 tools together.
One platform. Every channel. Behavioral.

Versya is the multi-channel behavioral automation platform for SaaS teams. Track what users actually do inside your product. Segment by behavior, not forms. Automate across email, SMS, WhatsApp, Telegram, web-push, in-app, webchat, and more — from a single dashboard.

Built by a founder running 2 SaaS products on Versya. No vapor — it's real.

Email SMS WhatsApp Telegram Web Push In-App WebChat Slack Discord & more

The Problem

Your growth stack looks like this

Email tool. SMS tool. WhatsApp tool. Telegram bot. Push notifications. Chat widget. Onboarding tool. Analytics. Eight logins. Eight billing cycles. Zero shared context. Sound familiar?

Customer.io
Intercom
Mailchimp
OneSignal
ManyChat
Brevo

Replace all of them with Versya

One behavioral engine. Every channel. Shared context across everything.


Use Cases

Real problems. Real automation.

These aren't hypothetical. Every use case below is built from actual patterns running on Versya today.

Convert More Trials to Paid

SaaS Founder / PLG Team

The problem: 73% of trial users sign up and never reach the "aha" moment. You don't know who's stuck, who's exploring, or who just forgot. Your drip emails go to everyone the same way.

How Versya solves it: The JS snippet tracks actual product usage. Behavioral segments auto-classify users: "signed up but didn't create first project," "activated but hasn't invited team," "hit paywall 3x." Multi-wave nurture fires across email + in-app banners — each wave adapted to where they're stuck. Smart discounting kicks in at day 7, 21, 60, and 90 based on engagement score. For the final nudge, Versya picks the highest-intent channel — SMS in the US/UK, WhatsApp in LATAM and Europe, Telegram where it dominates.

User signs up Behavioral tracking Segment: "stuck" Email + In-App nudge Day 7: highest-intent channel

Prevent Churn Before It Happens

Early-Stage SaaS Team

The problem: By the time a user cancels, you've already lost them. You find out from a Stripe webhook, not from their behavior. There was no early warning system.

How Versya solves it: Intent scoring calculates a churn risk score from login frequency, feature usage drops, and support interactions. When the score crosses a threshold, a multi-channel outreach fires automatically — an AI agent reaches out via the highest-intent channel available (SMS, WhatsApp, or Telegram depending on the user's market) with a personalized check-in. If they don't respond, escalate to your team's inbox with full context.

Usage drops 40% Churn score: high AI agent on best channel No reply? Human inbox

Onboarding That Actually Activates Users

PLG Team / Solo Founder

The problem: Your onboarding is a checklist email on day 1. But users get stuck at different points. Some never find the key feature. Generic "day 3" emails don't help.

How Versya solves it: Track key activation events (created project, uploaded first file, invited a teammate). If a user completes step 1 but stalls at step 2, an in-app banner guides them. An email follows 4 hours later. Celebrate milestones with contextual messages. The funnel adapts to each user's actual progress, not a calendar.

Track activation events Stuck at step 2? In-app banner Follow-up email Milestone celebration

AI Support Agents on Every Channel

B2B SaaS / Global Teams

The problem: Your users message on SMS, WhatsApp, Telegram, or webchat — depending on their market. Your docs are on your website. Your support is on email. Nothing is connected. Your chatbot gives generic answers because it doesn't know your product.

How Versya solves it: Deploy AI agent teams — multiple specialist agents with a router. Upload your docs, pricing page, and FAQs into the Knowledge Library. The router sends billing questions to the billing specialist, technical questions to the tech specialist. Each agent has RAG-powered knowledge, guardrails, and can call external APIs. When it can't resolve? Seamless handoff to your human inbox with full context.

User messages (any channel) AI router Billing specialist or Tech specialist Handoff to human

Re-engage Dormant Users

SaaS Founder / Growth Team

The problem: You have 3,000 users who were active 2 months ago and just stopped. Your email open rate is 12%. You have no idea why they left.

How Versya solves it: Behavioral segments identify "was active, now gone" and sub-segment by what they used most. The re-engagement funnel fires web-push first (highest visibility), then email personalized to their last-used feature, then an SMS or WhatsApp message via the highest-intent channel for their market. Smart Send Layer respects frequency caps and quiet hours — no spam, ever.

Segment: dormant 30d+ Web-push Personalized email SMS / WhatsApp (high-intent)

Product-Led Upsell

PLG Team

The problem: Users hit your usage limits or try premium features, but you don't know until they churn. Your upgrade page exists, but there's no behavioral trigger driving users to it at the right moment.

How Versya solves it: Event Actions detect "user hit paywall" or "tried premium feature 3x." An in-app upgrade prompt fires immediately with context. 24 hours later, a follow-up email with a relevant case study. If the engagement score is high, an SMS or WhatsApp nudge with a personal note from the founder. The funnel stops the moment they upgrade.

Hit usage limit In-app upgrade prompt Email: case study SMS / WhatsApp (high-intent) Exit on upgrade

Features

Everything you need. Nothing you don't.

From tracking to segmentation to automation to delivery. One behavioral engine underneath it all.

Track

Behavioral JS Snippet

Track identify, page views, and custom events. Cross-subdomain visitor tracking with anonymous-to-identified merge.

Event Schema Discovery

Schemas auto-discover from ingested events. Import from JSON. Backfill from history. Your events are always structured.

Webhook Sources

Ingest events from Stripe, your CRM, or any backend. Unique ingest URLs with rate limiting and retry on failure.

Segment

Behavioral Segments

Rule-based classification. Segment by what users did — not static attributes. "Signed up, never activated." "Power user trending to churn."

Intent Scoring

Weighted scoring models: engagement, purchase intent, churn risk, custom. Scores auto-recalculate and feed into funnels.

Visitor Personalization

Cross-domain visitor pixel. Expose traits, scores, name to your website via SDK. Personalize content for every visitor.

Automate

Multi-Step Funnels

Visual builder with drag-and-drop. Wait, condition, action, exit, wait-for-reply, A/B fork. Multi-channel steps. Debug mode for safe testing.

Event Actions

One-shot automation rules. When event fires → check conditions → execute actions. Send template, assign chatbot, call API, add to funnel.

API Connections

Connect any REST API. Import OpenAPI specs. Use in funnels, event actions, and as agent tools. Full execution logging.

Engage

Email

SMTP, templates, variables.

SMS

High-intent. Twilio-powered.

WhatsApp

Evolution + Meta Cloud API.

WebChat

Embeddable widget with AI.

Telegram

Bots, groups, channels.

Slack & Discord

Coming soon.

+

More channels coming

Instagram DM, RCS, and more

Analyze

Funnel Analytics

Step-by-step conversion, drop-off rates, enrollment trends. Know exactly where users fall off.

Channel Health

Real-time health monitoring per channel. Error rates, latency, connection status. Know when something breaks.

Delivery Logs

Full audit trail for every message. Decision trace shows why a message was sent, deferred, or blocked.


How It Works

Four steps. One platform.

1

Install the Snippet

One line of JavaScript. Starts tracking user behavior immediately. No build step.

2

Define Segments

Create behavioral segments and scoring models. "Activated but churning." "High-intent free user."

3

Build Automations

Visual funnel builder. Drag steps, set conditions, pick channels. Or use one-shot event actions for simple triggers.

4

Launch Across Channels

Email, SMS, WhatsApp, Telegram, web-push, in-app, webchat — with Slack, Discord, and more coming. Smart Send Layer picks the right channel and respects limits.


Built Different

Why Versya exists

Channel-Agnostic, Market-Aware

SMS in the US. WhatsApp in Brazil. Telegram in Eastern Europe. Versya picks the highest-intent channel for every market automatically.

Behavioral, Not Demographic

Segments and triggers fire on what users do inside your product. Not what they told you on a signup form.

One Platform, Not a Frankenstein Stack

Replace Intercom + Customer.io + Mailchimp + OneSignal + ManyChat + your homegrown onboarding. All of it.

Built by a Founder Who Uses It Daily

The creator runs two SaaS products on Versya. Every feature exists because it solved a real problem. No vapor features.


FAQ

Frequently asked questions

What is Versya?

Versya is a multi-channel behavioral automation platform built for SaaS companies. It combines behavioral tracking, user segmentation, multi-step funnels, AI agent teams, and omnichannel delivery (email, SMS, WhatsApp, Telegram, web-push, in-app, webchat, and more) in one platform. Slack, Discord, and Instagram DM are on the roadmap. It replaces the need for separate tools like Customer.io, Intercom, Mailchimp, OneSignal, and ManyChat.

What tools does Versya replace?

Versya replaces multiple disconnected SaaS tools: Customer.io or Brevo for email automation, Intercom for live chat and support, Mailchimp for email marketing, OneSignal for push notifications, ManyChat for WhatsApp and chat automation, and homegrown onboarding systems. All channels share the same behavioral engine and user data.

What channels does Versya support?

Currently live: Email (SMTP), WhatsApp (Evolution API and Meta Cloud API), SMS (Twilio), Web Push, In-App messaging, and WebChat (embeddable widget with AI). Telegram is coming next, with Slack, Discord, and Instagram DM on the roadmap. The architecture is channel-agnostic — adding a new channel is straightforward, not bolted on as an afterthought.

How is Versya different from Customer.io or Intercom?

Customer.io is powerful but complex and expensive for small teams. Intercom is support-first and bloated for growth use cases. Versya was built channel-agnostic from day one — every channel is native. Segmentation is behavioral (based on what users do), not demographic. And it's one platform instead of stitching together 5-6 separate tools.

Who is Versya built for?

SaaS founders, solo operators, and small product teams (2–10 people) who need to automate trial-to-paid conversion, churn prevention, onboarding, and multi-channel support — without hiring a dedicated growth team or paying for five separate tools. Works globally — SMS-first in Tier 1 markets (US, UK, Canada, Australia), WhatsApp in LATAM and Southern Europe, Telegram in Eastern Europe. Especially useful for Product-Led Growth teams scaling internationally.

How does behavioral tracking work?

Add a lightweight JavaScript snippet to your website or SaaS product. It tracks user events (page views, button clicks, feature usage, custom events) and supports cross-subdomain visitor tracking with anonymous-to-identified merge. Events can also be ingested via webhooks from Stripe, your CRM, or any backend that can fire an HTTP request.

What are AI Agent Teams?

Multi-specialist AI groups with an intelligent router. Create specialist agents (billing, technical support, sales) each with their own knowledge base (RAG-powered), tools (webhooks, APIs), and guardrails. The router directs messages to the right specialist. Deploy on WhatsApp, WebChat, and more, with seamless handoff to human agents when needed.

What is the Smart Send Layer?

The Smart Send Layer is the outbound message delivery pipeline. It respects per-channel frequency caps (e.g., 3–4 WhatsApp messages per 90 days), quiet hours, user channel preferences, and cooldown periods. Blocked messages are deferred and sent later. Every message has a full audit trail showing why it was sent, deferred, or blocked.

How much does Versya cost?

Versya is currently in early access. The first 100 waitlist members get founding member pricing locked in for life. Join the waitlist to secure your spot. No credit card required.

Is Versya available now?

Versya is onboarding users in batches. The platform is built and running — the founder uses it to run two SaaS products himself. Join the waitlist at versya.io to be notified when your batch opens.


Join the early access list

First 100 members get founding member pricing — locked in for life. We're onboarding in batches. Get your spot.

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500+

On the waitlist

10+

Channels (and growing)

1

Platform to run it all